Integrate AXIS with HubSpot to score your AI-led support conversations, reveal quality gaps, and improve customer experience with clear, actionable insights.

Combine HubSpot's service platform with AXIS analytics for a complete view of automated support quality.
Automatically score HubSpot AI interactions so your team can see where quality is strong and where it needs attention.
Use AXIS component scores (Accuracy, Effort, Handoff) to prioritize the highest-impact bot and workflow improvements.
Reduce manual review effort by scoring HubSpot conversations at scale and surfacing what needs action first.
Turn AXIS insights into practical changes that lower effort, improve resolution quality, and increase satisfaction.
Track quality over time and strengthen how your HubSpot AI handles real customer questions.
Identify high-effort interactions early and fix the flows that create unnecessary back-and-forth.
Spot where AI should escalate faster so agents receive better context and customers get faster resolution.
Use AXIS trends as a clear signal for team decisions, AI tuning priorities, and support quality goals.


Connecting HubSpot with CraftCX is straightforward.
Authorize CraftCX to securely access your HubSpot conversation data.
AXIS automatically evaluates relevant interactions and calculates quality scores.
Use detailed score breakdowns in CraftCX to prioritize fixes and improve support outcomes.


Start measuring your AI conversation quality and get actionable insights to improve customer experience.